In this interview, you’ll learn how to build an employer brand on social media that reaches and wins over top professionals. We’ll analyze why complicated application processes are a hurdle and how you can break down barriers to quickly encourage skilled professionals who are open to a career change to reach out. We’ll also place special emphasis on actively reaching out to talent who are currently under contract with competitors. You’ll gain clear insight into legally sound social recruiting methods and learn how to approach these professionals professionally and without running into legal pitfalls. Position your company as a top employer in the industry and win the competition for the best talent!