• 06/11/2024
  • Experts Know-how

Forum A PRACTICAL GUIDE TO DIGITALISATION at GaLaBau 2024: What motivates entrepreneurs, what will companies have to face?

From the planning and design of outdoor facilities to order processing and customer service - digital tools and processes have long since changed the gardening and landscaping industry.

Photo Forum DIGITALIZATION PRACTICALLY DESIGNED at GaLaBau 2022

Forum A PRACTICAL GUIDE TO DIGITALISATION at GaLaBau 2024: What motivates entrepreneurs, what will companies have to face?

From the planning and design of outdoor facilities to order processing and customer service - digital tools and processes have long since changed the gardening and landscaping industry.  
Nevertheless, entrepreneurs have many questions. For example: What trends and innovations will shape the future of gardening and landscaping? How can digital planning tools further increase efficiency and quality in landscaping? Against the backdrop of climate change, can intelligent irrigation systems reduce resource consumption and therefore costs? Which digital technologies offer decisive advantages in calculation, quotation preparation and order processing? How can the industry counter the shortage of skilled workers and attract and retain young talent? What role does digitalization play overall in ensuring future viability?

In this article, you will find out why you should take a targeted approach to the hot topics, opportunities, and challenges with the help of the digitalization of business processes in order to make your company even more fit for the future.

 

Developing the business further

Digitalization and climate change require gardening and landscaping companies to react quickly to changes. This requires the ability to recognize opportunities and the willingness to adapt processes and operations - and to break new ground.

Continuous learning is therefore an increasingly important feature of our time and one of the most important factors for professional and entrepreneurial success. To be able to analyze complex situations and make well-founded decisions, the use of new tools must be a matter of course. After all, entrepreneurs have a responsibility towards employees, customers, and business partners.  
Active and agile entrepreneurs therefore actively drive change processes in their companies. This involves discovering new ways of working, integrating innovative solutions and getting teams excited about them.

 

Securing future viability

Especially in small companies, entrepreneurs and employees often feel overstrained when it comes to digitalization: Seemingly complex technology and financial hurdles are often cited as reasons for hesitation. However, it is "only" a matter of documenting, analyzing and understanding their own work processes, simplifying them wherever possible and then mapping them in ready-made industry solutions.

This does not require detailed IT knowledge, but cooperation with digitization experts, software providers and, if necessary, financial service providers and funding programs. The key to the success of digitalization projects is not complexity, but individual planning and approach.

This results in the following specific opportunities, among others:

  • Increased efficiency and quality assurance: digital tools can be used to automate processes and optimize workflows.
  • Improved company communication: customer inquiries can be processed more quickly, and construction sites can be better coordinated.
  • Strengthening future viability: Innovative digital solutions help small businesses to stand out from the competition.
  • Easier customer approach: Online platforms and social media make it possible to tap into new customer groups.

 

Conclusion

Comprehensive networking of people and machines, the BIM planning method, artificial intelligence in various forms, customer requirements, legal requirements, etc. - digitalization is not a voluntary trend. To remain fit for the future, companies must actively shape change. Then they will benefit from the numerous advantages of digitalization and secure competitive advantages. From order processing to construction site management: digital solutions promise greater efficiency, improve sustainability, and increase customer satisfaction.

If you want to start a digitalization project, you should ask yourself the following questions:

  • What role does digitalization play in my corporate strategy?
  • What digital processes and tools already exist in the company?
  • How can existing and new processes be digitally integrated?
  • What changes are necessary for the success of my digitalization project?

The Forum A PRACTICAL GUIDE TO DIGITALISATION at GaLaBau 2024 in Nuremberg offers you the perfect opportunity over four days to find out about current trends and practical solutions in the field of digitization in gardening and landscaping companies and thus further develop your projects and strategies.

All topics and times of the forum on the individual days of the trade fair as well as detailed information on the practical talks, discussions and exhibit presentations can be found in the event schedule of the Forum A PRACTICAL GUIDE TO DIGITALISATION. 

Event schedule